FOX Business Network tanks in the ratings

FBN ratings are even lower than I thought possible

Only 6,000 people are watching Rupert Murdoch's new all business cable network during the work day, according to Nielsen ratings data obtained by the Daily News. And, after eight weeks on the air, Fox Business Channel is averaging just 15,000 viewers in prime time.

If the average number of viewers at night all got together, they wouldn't even fill Madison Square Garden. For comparison, 284,000 viewers tune in to CNBC during the day, with 238,000 in prime time.

Even though it's just getting off the ground these rating make Tucker Carlson look good. C&L draws that many readers in about 40 minutes. Rupert doesn't care if he loses millions of dollars for years to come because he has the cash to fund a media loser for eons. To him---it's just another venue to extend his GOP/NEOCON/free market/NAFTA loving beliefs. Media Bistro has more.



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Fill the Garden?

Hell, 6,000 barely fills the Beacon Theatre!

well, maybe businesspeople appreciate truthiness as a sales tool, but kinda prefer facts for themselves. and they know what to expect from FOX.

The word's out folks. Don't buy fascist...

psst....eons, not ions.

It's a big disappointment.
People go to a finical channel for S&P, and all they get is T&A

People don't get any news from Fox, only opinions.

I hope everyone boycotts Murdoch's crap companies.

now.....if we can get them to see that Faux news is all BS..........never mind.....their catatonic......simpletons get hypnotised easily.

Is it permissible to be filled with happiness at this news?

a person @ 4:

psst....eons, not ions.

I kind of liked the idea of his doing it for electrical particles

The worst joke is that this will be a huge tax write-off for him

like i'm going to let fbn tell me what to do with my money....

Only 6,000 people are watching Rupert Murdoch’s new all business cable network during the work day ... Fox Business Channel is averaging just 15,000 viewers in prime time.

For comparison, 284,000 viewers tune in to CNBC during the day, with 238,000 in prime time.

Notice CNBC's ratings are higher during the daytime. This is typical for a business channel, because people watch it during market hours. The weekend ratings are abysmal for CNBC/Bloomberg. However, with FBN, they have far fewer viewers during the daytime than primetime.

I agree with spiritcatcher: businessmen won't tune into it because they know its bullshit.

Murdoch is supposedly pursuing the purchase of the Weather Channel. I wonder how he'll frame the bad weather as Bill Clilntons fault, and the good weather brought to you by Rudy.

I haven't seen it on anywhere I have been in Florida. It isn't included on our cable channels. That might explain some of their deficit in viewers. Even if we did get it, I wouldn't be watching it.

"Yes, I'll lose a million dollars this year, and next year as well. At that rate I'll have to shut this place down in... twenty years."- Charles Foster Kane

They'll still make a go of it. They'll subsidize it as long as they need to, and write up business deals that force carriers to carry it, cross-promote it, etc. Sortof like Windows 2.0, which sucked so bad nobody wanted it... and MS stuck with it and kept tweaking it and using their market position until suckiness became mainstream.

Is it any wonder -- after all, THESE WERE FOX BUSINESS' TOP TEN HEADLINES

I watch CNBC and Bloomberg constantly for economic or investment information. I haven't even looked into Fox Business news so I don't even know if its available in my area. That being said, I probably would not watch it anyway even if it was available. If it comes from Fox News it is going to be economic propaganda pure and simple. Now I know CNBC appears to spin the economic news as well but not near as bad as Fox News does. If I want to listen to a load of bull and spin about the economy I will listen to Bush or Ben Bernanke.

I think you mean eons, not ions.

i haven't watched the faux bidniz channel but i have clicked by it a couple of times on my way to bloomberg.
ppl who want to keep up with business don't want to watch fluffy bunnies giggle about the stock mkt...they want information.

In business, lies cost money.
The consumer pays when they believe the lies of corporations.
The business pays when the consumer finds out about the lies.

As we know, propaganda = lies. I think the Fux viewer knows it too.

Product propaganda will cost people their lives
Economic propaganda will cost people their fortunes.

That Fux is a propaganda machine is obvious.
That CNBC is a propaganda machine, not so much(see Kudlow or Kramer, et al).

So propaganda that feeds hate sells better than propaganda that costs your livelihood. This just shows that Fux viewers just might be smart enough to know that they are always being lied to and they shouldn't risk their money on the the Fux view of economics. Or the Fux viewer is too stupid and lazy to understand economics and doesn't bother.

No one ever wants to pay for a lie, not in THIS economic environment.

I hope murdhemlock hemorrages money for this and all the crap his enterprise spews.

moondancer @ 12:

Murdoch is supposedly pursuing the purchase of the Weather Channel. I wonder how he'll frame the bad weather as Bill Clilntons fault, and the good weather brought to you by Rudy.

Now you're scaring me!

I actually have this on digital cable and it's about as biased as Faux News. There was one story supposedly about money campaigns and they just went right to smearing democrats and liberals. It's pretty much the same as Faux Noise, except Faux BS Channel pretends to talk about money. Since FNC's ratings are steeply declining, it just shows you how much people are tired of this crap.

who knew that people wanted more depth than Rebecca Gomez sitting with her legs crossed on a barstool

How is this for business news?

The Bush administration is going ahead with a controversial pilot program giving Mexican trucks greater access to U.S. highways despite a new law by Congress against it.

http://www.rawstory.com/news/mochila/White_House_OKs_Mexican_truck_progr...

Well, there's only one solution for Fox to fix that problem: more T & A and sleaze.

FBN's entire target audience already watches FOX News. Someone, at some point, realized this, and more or less had FBN commit suicide via making no effort having actual programming. Its corpse will be removed from the cable listings for good at the first opportunity to do so in a face saving manner.

The information viewers get from Fox News only effects their lives and the lives of their neighbors and their neighbor's children as tehy get sent off to War.
But with the Fox Business Network, now you're talkiing REAL MONEY... and no one of any intellect will risk their own money on propaganda.

#21 CoIntelPro Says: moondancer @ 12:

Murdoch is supposedly pursuing the purchase of the Weather Channel. I wonder how he’ll frame the bad weather as Bill Clilntons fault, and the good weather brought to you by Rudy.

Now you’re scaring me!
--------------------------------------
you would think that a station that is devoted to nothing but weather would have lots more info on the climate changes but nary a word.
heck sometimes they don't even have the weather. last spring during a very stormy day here i turn to the w.c. and they have a documentary about animals in peril in the weather something blah blah blah--they didn't even have a ticker at the bottom of the page and the locals were all running tornado and flash flood watch banners under other programming.

i don't know who pulls the strings there day to day but the founder of the weather channel is himself a big ol neo-con.

google "founder weather channel"

Eons, not ions. Did you go to Yale with the Decider?

Just as I expected. Most of the FOX viewers, those that watch O'Reilly or Hannity, don't have the capacity for independent thought and more than likely don't get the market anyway. They prefer to believe the Regime when they are told that it's good to have trade deficits and that the value of the dollar compared to other world currency really doesn't matter. They're even to shallow to understand the crap probably being spun on FBN.

I agree with spiritcatcher: businessmen won’t tune into it because they know its bullshit.

This is soooo true.

What would Fox News' audience need to know about Wall Street?

It's hard to monosyllabicize a financial report.

I wonder what Murdoch will put in it's place? Billo 24-7

The wall street journal had an book review with pictures of FDR and mussolini right next to each other on Friday. Really made my blood boil. The wall street journal seems obsessed lately with trying to rewrite FDR's legacy lately.

Pechorin @ 29:

Eons, not ions. Did you go to Yale with the Decider?

yes, if these people were providing this website for free, then your attempt to embarrass one of them might be pretty jerky, but since I'm sure you contribute so much money, you can demand perfection.

a person @ 4:

psst....eons, not ions.

I'm new to political blogging, so I actually thought "ions" was another slang term. You know, half the people are negative and half are positive (with no middle ground).

Maybe people realised that the economy isnt doing so great after all.

The main problem I think is that brokers and securities traders have a pack mentality. They want to know that they know the same thing the other person knows. So they'll be reluctant to be the one to switch to FBN and risk missing what EVERYONE else is getting from another outlet.

Breaking News:

Meteorologists report Bill Clinton responsible for Hurricane Katrina damage.

Now back to the great news about the wonderful economy as heralded into the future by Dear Leader George W. Bush.

-GSD

marshall @ 33:

The wall street journal had an book review with pictures of FDR and mussolini right next to each other on Friday. Really made my blood boil. The wall street journal seems obsessed lately with trying to rewrite FDR's legacy lately.

It goes hand in hand with the GOP push smear the Democrats as racists(because of the racist Dixiecrats) and now they can whore Jonah Golberg's oxymoronic smear Liberal Fascism.

These are a dangerous pack of sociopaths that will never ever take responsibility for their large part in ruining America.

They want to go back to the pre-Roosevelt, robber baron, gilded age of the US.

-GSD

Here's the problem with Fox Business. Even Fox News fans know that Fox is nothing but GOP propaganda. If it's just dead soldiers and Iraqi civilians, or little things like the Constitution, then lies are just fine-- but they won't accept propaganda when it might affect their *wallets*.

I hope that I can live for ions and protons.

If you have the money I've got the IONS. Ions for sale! $10 per ion! I got lots!

[We're aware of the ions/eons "controversy". Rest assured that it will be addressed. :D -Site Monitor]

Being that there are more and more open minded progressives these days I predict a lot more networks with GOP bullshit thankfully going down the tube.

Tank you very much, Fox! Another masterstroke by the geniuses at Pravda.

Well of course. Fox News viewers, per any number of studies, are the lowest educated and most ill informed demographic that watches television. These aren't exactly the people that are going to tune in to a businesss propaganda network. Just because you have a ton of people that buy your Enquirer doesn't mean that they are gonna suddenly buy your Tale of Two Cities if you publish it.

"It's so early, I don't know what to make of them," FBC anchor Neil Cavuto said. "We're just coming out of the gate. Going in, I had so low expectations."

Neil,

Six grand is not low expectations. Six grand is life support material.

Also, CNBC draws more viewers during the day, when the markets are open, than it does in the evening. Fox Biz sees its viewer base rise at night, when the markets are closed. That means you're getting the Blind Follower crowd, but missing the guys and gals who make, spend, and invest money.

Keep your office next to O'Reilly and pals. You're going to need the old network and right soon.

My quote is original, from way back when..

"An ion for an ion, and you still have one ion".

EONS.

EONS.

Another reason FBN is tanking is because regular Faux viewers are mostly lower-middle or lower class earners and those people have trouble just putting food on the table. They have no money to invest and are not really interested in the economy except as it pertains to themselves.

So which is funnier : FBN or the Half-Hour News Hour ?

I'm shocked! What savvy business investor wouldn't want to hear about how great things are, and the magnificent Bush economy! All we need are more tax cuts for the richest 2%, and the U.S.A would be a utopia.

Seems that even the thickest repuke greedhead's are no longer bying this shit sandwich.

Couldn't happen to a nicer bunch of arseholes

I am a 52 year old business executive with a solid six figures income. I have never watched FBN and never will.

At my brokerage firm we started calling it the "Fox Bimbo Channel" on the first day. We have several news tickers and monitors running all day long, but the one set to Fox is always muted. Their news isn't worth knowing, but their info-chicks are a nice visual vacation from charts and numbers.

Shared Humanity @ 53:

I am a 52 year old business executive with a solid six figures income. I have never watched FBN and never will.

So am I and I agree with you on FBN. I watch Power Lunch on MSNBC once in a while and their blatant shilling for Republicans is a pain in the ass, but expected. Thank god for the mute button. Personally, I like Nightly Business Report on PBS.

Pechorin @ 29:

Eons, not ions. Did you go to Yale with the Decider?

A bit harsh for an incorrect vowel don't you think? Try decaf!

iraqconcilable @ 50:

So which is funnier : FBN or the Half-Hour News Hour ?

There's a difference between the two?

Just a quick note about MediaBistro...

They are a thoroughly compromised of bunch right-wingers who gladly participate in smears of Democrats and progressives. You must take everything you read there with a grain of salt, even when they try to sound neutral. One of their featured writers, Steve Krakauer, came to MediaBistro from Fox News. For more info read these:

TVNewser Turning Into Drudge?
TVNewser Completes Its Descent Into Tabloid Drudgery

This has been a public service announcement.

Screw the NeoCons, Theocrats, Rupert Murdoch, Fox News, Fox Business and their advertisers. Boycott them all.

The Bank of America in Venice, CA has a feed into the main lobby, for those waiting in line to endure. So I read that statistic and I'm left to wonder how many of those 6000 are actually willing viewers.

Godfry Daniel @ 14:

"Yes, I'll lose a million dollars this year, and next year as well. At that rate I'll have to shut this place down in... twenty years."- Charles Foster Kane

The film quote has him shutting the establishment in 60 years. Sorry, I'm a film geek.

Fox's 'business' is selling sh*t, and sh*t's in a bear market right now, you might say it's 'In the woods'.

KO referred to the place as the "Fox Going Out of Business Channel" on Friday's Countdown. Hee hee hee.

Fox's Air America? And I am not dissing A.A. If fox doesn't pump money into FBC as they did their news side it will attract few.

FNS lost millions of dollars for years before it started to work in 98...AAmerica never had deep pockets to work with and was destined to struggle...

Not to worry, the ratings will be increased by pretty ladies in short skirts flashing their thighs and finding some pumpmonkey's like lying Larry Kudlow and the manic Cramer. They will cater to the wall street pig men who engage in fleecing the world markets with worthless paper. These and Fox are 2 peas in a pod!!

Lindy

THere is ONE guy on Fox Business Channel worth listening to, Gary Kaltbaum. I usually just go to his website, though. He is an honest conservative, if there is such a thing.

You don't have to read between the lines to understand why their ratings are tanking, you only have to read between the words.

FOX is in the BUSINESS of lying.

Toilet tank, or Exxon Valdez tank?

Do ratings really matter at Fox? Wouldn't they just have someone announce different results and the rest of the mainstream corporate media will fall dutifully in line like they did in November 2000?

Free market?

Bwahahahahaha.

What goes around comes around... I still would like to know why they would not let Ron Paul debate??? Do they think they should be the deciders for their FOX viewers....or used to be's!

"GOP/NEOCON/free market/NAFTA"

I don't know if it matters, but "free markets" do not belong with "NEOCON" or "NAFTA".

NAFTA is not about free trade. There is a NAFTA court system (which I believe may have authority above most state and federal courts, which is IMO unconstitutional). NAFTA is not free trade, it's managed trade. The presence of a court system is one indicator of this.

From Wikipedia:
Other fears come from the effects NAFTA has had on Canadian lawmaking. In 1996, MMT, a gasoline additive that some studies had linked to nerve damage, was brought into Canada by an American company. The Canadian federal government banned the importation of the additive. The American company brought a claim under NAFTA Chapter 11 seeking US $201 million,[16] and by Canadian Provinces under the Agreement on Internal Trade ("AIT"). The American company argued that their additive had not been conclusively linked to any health dangers, and that the prohibition was damaging to their company. Following a finding that the ban was a violation of the AIT,[17] the Canadian federal government repealed the ban and settled with the American company for US $13 million.[18]

The neocons seem to be for perpetual war. War does not mix with free trade. The need for men and resources by a government in war distorts anything that would resemble a free market. The mandatory rationing and price controls that have been implemented in many past wars are examples of non-free market activities that the government engages in during wars.

Not to mention that many neocons are "former" Trotskyists (neo-Trotskyists?). Not to be dismissive, but Trotskyism is a form of Marxism, and I find it hard to believe that any Marxist could be for free trade.

moondancer @ 12:

Murdoch is supposedly pursuing the purchase of the Weather Channel. I wonder how he'll frame the bad weather as Bill Clilntons fault, and the good weather brought to you by Rudy.

Umm ... the only people trying to politicize the weather are democrats. Like when they blamed Bush's inaction towards "global warming" as the cause for more hurricanes. What a joke!!

investors need facts to invest. they are not going to get facts on fox. fox is great for bias right wing horse shit but you cannot invest based on rich white boys" propaganda

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