Via AFP:

Internet retail titan amazon.com has been reaching out to entertainment studios about licensing television programs for an online streaming service, the Wall Street Journal reported Tuesday.

Such a move would add live television channels to the on-demand video service already offered by the company's Amazon Prime service and come as a challenge to cable or satellite television service providers.

The effort by Amazon is nascent and it remains to be seen whether it comes to fruition, according to the Journal.

Television giants tend to be reluctant to make distribution deals that might ...

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