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Mozilla Pretends New Firefox Ads Aren't Ads, Will Somehow Revolutionize Browsing

It's also worth noting up front that it's a feature that users will be able to rather easily turn off with the push of one button.

Via Techdirt:

Mozilla has angered a significant chunk of the non-profit's userbase by announcing that they'll be implementing ads. More specifically, Mozilla says that the non-profit is developing something they're calling "Directory Tiles," which will present new Firefox users with sponsored thumbnails (aka ads) alongside of recommended or frequently-visited websites in the new tabs page of the browser. Visually the shift is minor; that page will go from something like this, to something more like this. It's also worth noting up front that it's a "feature" that users will be able to rather easily turn off...

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