Hershey Announces They Will Go Back To Old Peanut Butter Cup Recipe
Hershey’s claims its classic peanut butter cups have always been made with real milk chocolate, and that only certain candies had used the substitute.
Here's some good news.
You may have seen Brad Reese, a grandson of the Reese’s Peanut Butter Cup inventor, on the air recently. He's been on a mission to restore the legacy of the candy that bears his family’s name. It started when he bit into a Reese’s Mini Heart: “It was disgusting,” he said in an interview.
Ever since, the 70-year-old's been railing against the Hershey Company, which now makes Reese’s products, on LinkedIn and in media appearances. Cheered on by chocolate fans, he has accused the company of shortchanging customers by quietly replacing the real milk chocolate in some of its candies with a chocolate-flavored substitute.
Hershey’s says that its classic peanut butter cups have always been made with real milk chocolate, and that only certain candies had used the substitute. But now, the company has announced that it will return to using “classic milk and dark chocolate recipes” in all of its products by 2027. The move is a reversal for the company, which, along with other candy brands, has reformulated some products amid rising cocoa prices, swapping expensive cocoa butter with other fats.
We used to be known for inexpensive quality chocolate. Now, chocolate lovers across the world boycott waxy American chocolate products. (Remember the Hershey-Cadbury war?) The FDA claims the standards for chocolate haven't changed, but if they haven't, why do they taste so bad? Why do they lack the mouth feel they used to have?
Why does my throat hurt after I eat cheap chocolate?
In any event, keep after them, Mr. Reese. Make sure they keep their word.