As our readers know, I'm no fan of Senator Rand Paul or his phony libertarian beliefs, but he did say something mildly entertaining and (at least partially) I can agree with.

Sen. Rand Paul (R-Ky.) acknowledged Wednesday a problem that many Republicans admit only privately: their party brand “sucks.”
The weakness, Paul added, is particularly serious when it comes to appealing to black voters.

“Remember Domino’s Pizza? They admitted, ‘Hey, our pizza crust sucks.’ The Republican Party brand sucks and so people don’t want to be a Republican and for 80 years, African-Americans have had nothing to do with Republicans,” he said.

“Why? Because of a perception,” he said. “The problem is the perception is that no one in the Republican Party cares.”

“We’re also fighting 40 years of us doing a crappy job, of Republicans not trying at all for 40 years, so it’s a lot of overcoming,” he said. “You got to show up, you got to have something to say and really we just have to emphasize that we’re trying to do something different.”

Yes, the GOP brand sucks, on that we can agree, but it's always sucked much worse than Domino's Pizza every has and for a far longer time.

And blacks do not support the GOP, not because of a "perception problem," but a problem of reality staring them right in the face. Republicans need more than saying words that are not considered racist when talking with African Americans, but they also need rea; legislation that would improve their lives. Not "no new taxes" bullsh*t. Look, he's entirely right that republicans need to reach out to minority communities, but that will never happen with the tea party xenophobes controlling the GOP.

I find it fascinating too that Rand Paul, the man who is against the Civil Right's Act and the ADA is trying to change republican perception within the black community. Mostly he's just trying to make a pitch that sounds different to confused voters or others that don't focus on politics. Good luck with that.