Well, as Digby says---look what's been scrubbed from McCain's campaign website:
There had been no doubt that McCain would eventually become a full-fledged White House candidate, and he had been expected to make his candidacy official in the spring.
The 2006 midterm campaign had just ended when McCain took the first formal step toward a presidential run in November. He formed an exploratory committee and gave a speech casting himself as a "common-sense conservative" in the vein of Ronald Reagan who could lead the party back to dominance after a dreadful election season by returning to the GOP's core principles.
A political celebrity, McCain is considered a top contender for the nomination.
Hey, Rick Davis, I guess Obama isn't the only celebrity running for president.