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The Communications Workers of America created a spoof of the latest ad from T-Mobile "No More Mr. Nice Girl," to protest the company's plans to close call centers in the United States and outsource thousands of jobs. The idea that T-Mobile is the one that is no longer nice is based on the company's plans:
T-Mobile USA is planning to close seven call centers in June 3,300 workers are at risk of losing their jobs Additionally, the company has shipped 6,000 jobs overseas to the Philippines and Honduras The 7 call centers set to close are: Allentown, PA.; Fort Lauderdale, FL.; Frisco, TX; Brownsville, TX; Thornton, CO; Redmond, OR; & Lenexa, KS
The message in T-Mobile's original ad is a little sketchy, as they are suggesting that the company is getting 'tough' and providing a better network and service for customers, something that isn't quite supported by their actual actions, particularly towards their workers.
The original T-Mobile ad:
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