Read time: 2 minutes

Hannity Moves To 9PM, Setting Up An Epic Showdown With Rachel Maddow

Laura Ingraham will slide into the 10pm slot for a prime time full of immigrant hate and racism.

Perhaps just as significant as Laura Ingraham getting a prime time show on Fox News is Sean Hannity’s move back to his old 9 PM ET slot. That, of course, puts him directly opposite MSNBC’s The Rachel Maddow Show which has been killing Fox in the ratings.

As The Observer nicely summed up, Hannity “generally chants the same authoritarian cadences every night and points his finger at ‘You, the American people’ while trying to make Donald Trump’s agenda sound rational.” He also discounts the Russia story as “fake news.” Maddow, on the other hand, does deep dives into the Russia-story weeds.

Lately, viewers have often been more interested in Maddow than in Hannity. But she'll have stiffer competition from a 9 PM Hannity. More from The Observer:

Judging by audience size, the viewers are increasingly turning to Maddow’s version of the truth. In total viewers, Maddow ratings (at 9 p.m.) have beaten Hannity’s (at 10 p.m.) in March, May, July and August, according to MSNBC, which says Maddow also leads him in September.

In the advertiser-friendly demographic of ages 25 to 54, Maddow has beaten Hannity every month since March—six straight—and leads in September, MSNBC said. Maddow also has defeated The Five [currently at 9 PM] in both measurements for the last four months.

But it will be harder for her to beat Hannity head-to-head in one of most-watched hours of the 24-hour news cycle. While Hannity’s network has a monopoly over easily-duped and fact-deprived Trump supporters, Maddow and MSNBC lose a section of the reality-based audience to CNN.

During his announcement about the schedule change, Hannity mocked Maddow’s gestures as he held a pair of black-framed glasses. But he was also clearly at least a little worried:

HANNITY: All my career, I’ve started out behind the eight ball. In the month of August, for example, we were number two in cable ‘cause, for some bizarre reason, conspiracy-theory TV is working right now. But, well, with your help, and if you help us spread the word, give us a little time, we’re planning on being number one, with your help.

It’s not clear if Hannity will be live again or continue to be pre-recorded.

Watch Hannity’s announcement above, from the September 18, 2017 Hannity show.

Originally published at

Can you help us out?

For 16 years we have been exposing Washington lies and untangling media deceit. We work 7 days a week, 16 hours a day for our labor of love, but with rising hosting and associated costs, we need your help! Could you donate $21 for 2021? Please consider a one-time or recurring donation of whatever amount you can spare, or consider subscribing for an ad-free experience. It will be greatly appreciated and help us continue our mission of exposing the real FAKE NEWS!

More C&L Coverage


New Commenting System

Our comments are now powered by Insticator. In order to comment you will need to create an Insticator account. The process is quick and simple. Please note that the ability to comment with a C&L site account is no longer available.

We welcome relevant, respectful comments. Any comments that are sexist or in any other way deemed hateful by our staff will be deleted and constitute grounds for a ban from posting on the site. Please refer to our Terms of Service (revised 3/17/2016) for information on our posting policy.

Please Do Not Use the Login Link at the Top of the Site.

In order to comment you must use an Insticator account. To register an account, enter your comment and click the post button. A dialog will then appear allowing you create your account.

We will be retiring our Crooks and Liars user account system in January, 2021.

Thank you.
C&L Team