Just in time for the closing rush of the presidential election, MSNBC is shaking up its prime-time programming lineup, removing the long-time host -- and one-time general manager of the network - Dan Abrams from his 9 p.m. program and replacing him with Rachel Maddow, who has emerged as a favored political commentator for the all-news cable channel.
The moves, which were confirmed by MSNBC executives Tuesday, are expected to be finalized by Wednesday, with Mr. Abrams's last program on Thursday. After MSNBC's extensive coverage of the two political conventions during the next two weeks, Ms. Maddow will begin her program on Sept. 8.
MSNBC is highlighting the date, 9/8/08, connecting it to the start of the Olympics on 8/8/08, as a way to signal what the network's president, Phil Griffin, said "will be the final leg of the political race this year." He added, "We making that Rachel's debut."
It's finally a done deal. The rumors have been flying around for a while now. I can't tell you how happy I am for my friend. She's been doing great work at MSNBC for a long time now and deserved her shot.
She will rock. Make sure you tune in....