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Yuletide Kindle: Amazon’s Best Sales Catalog Dominates Christmas

Christmas belonged to Amazon’s tablets, which were activated 24-times more often during the holiday than they were on a typical December day.
Yuletide Kindle: Amazon’s Best Sales Catalog Dominates Christmas
Image from: Flickr

Via Pando Daily:

Flurry today reported that Christmas belonged to Amazon’s tablets, which were activated 24-times more often during the holiday than they were on a typical December day. The company’s products have experienced this bump for the last three years. Jeff Bezos might as well change his name to Santa Claus.

The reason for this bump is simple: Amazon’s tablets were made to be purchased for other people. Their low prices make them easier to gift than their costlier counterparts. The Mayday button, which allows Kindle Fire owners to easily chat with customer support, might help the technologically inc...

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