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The above video is an ad that you'll see during the Super Bowl: "Demand a Plan" is a campaign of Mayors Against Illegal Guns -- a national, bipartisan coalition of mayors working to make America’s communities safer by keeping illegal guns out of dangerous hands. Co-founded in 2006 by New York City Mayor Michael Bloomberg and Boston Mayor Thomas Menino, the coalition has grown from a committed group of 15 members to more than 850 mayors, including Republicans, Democrats, and Independents, from major cities and small towns around the country. The group has more than 1.2 million grassroots supporters, making it the largest gun violence prevention advocacy organization in the country.

From Demand a Plan's website:

Our efforts cannot bring back the 20 innocent children murdered in Newtown, CT -- or the 33 people murdered with guns every day in America. But we can prevent future tragedies by passing common sense legislation that will:

Require a criminal background check for every gun sold in America
Ban assault weapons and high-capacity ammunition magazines
Make gun trafficking a federal crime, with real penalties for “straw purchasers”

Demand that your members of Congress support these legislative priorities.

If you so desire, you can also sign their petition that calls upon Congress to come up with a plan to end gun violence.

Your open thread begins below.